Category: Outrider News

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WPP and Omniture form Strategic Partnership

Our parent company WPP has entered into an exciting partnership with web analytics specialist Omniture. In the future this will mean opportunities for our clients to leverage Omniture technology (like their flagship analytics tool Site Catalyst) as well as integration with our other key technology tools like Decide DNA. I’ll be attending the Omniture Summit Continue

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Searchfuel-Gear

SearchFuel.com search blog launches

NEW SEARCH MARKETING BLOG, SEARCHFUEL, BRINGS NEW MEANING TO FUEL EFFICIENCY; OFFERS UNIQUE PERSPECTIVE ACROSS SEARCH AND MEDIA AGENCIES ST. LOUIS (September 3, 2008) – Marketers have a new place to fuel up and add mileage to their marketing programs. SearchFuel (www.searchfuel.com), a new blog centered around search marketing and its influence in the media Continue

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Mobile-Search

Mobile Search Takes Center Stage as Outrider adds Specialty Practice Group

MOBILE SEARCH TAKES CENTER STAGE AS OUTRIDER ADDS SPECIALTY PRACTICE GROUP Early adoption by advertisers in automotive, entertainment and quick service restaurants help GroupM Search clients become leaders in mobile ST LOUIS (July 25, 2008) Outrider, a leading global, integrated search marketing agency and division of GroupM Search, introduced today a mobile search practice group, Continue

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SES-LOGO

Outrider Canada at 2008 SES Toronto show

The Search Engine Strategies rolled through Toronto On June 17-18th, 2008 for another successful show and Outrider Canada was there. Aaron Adamson of Outrider talks about the growth of search and search marketing in Canada, and how Outrider helps its clients maximize their profits in this exciting environment. He discusses with John Mulligan of SEO-PR Continue

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