Tag Archives: wpp

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Apr
7

Google and WPP Marketing Research Awards Program bestows 11 grants

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LONDON – Eleven research awards have been granted to universities under the auspices of the Google and WPP Marketing Research Awards Program, which was announced by both companies in the fall of 2008. An impressive field comprising of more than 120 entries were received by the deadline for proposals. The program is overseen by Professor Continue →

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Feb
8

WPP and Omniture form Strategic Partnership

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Our parent company WPP has entered into an exciting partnership with web analytics specialist Omniture. In the future this will mean opportunities for our clients to leverage Omniture technology (like their flagship analytics tool Site Catalyst) as well as integration with our other key technology tools like Decide DNA. I’ll be attending the Omniture Summit Continue →

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