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	<title>Outrider &#187; wpp</title>
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	<description>Outrider is a digital marketing agency that helps clients maximize their return on investment, increase brand visibility online and improve customer relationships.</description>
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		<title>Google and WPP Marketing Research Awards Program bestows 11 grants</title>
		<link>http://www.outridersearch.ca/2009/04/google-and-wpp-marketing-research-awards-program-bestows-11-grants/</link>
		<comments>http://www.outridersearch.ca/2009/04/google-and-wpp-marketing-research-awards-program-bestows-11-grants/#comments</comments>
		<pubDate>Tue, 07 Apr 2009 15:31:55 +0000</pubDate>
		<dc:creator>Jeff Lancaster</dc:creator>
				<category><![CDATA[Outrider News]]></category>
		<category><![CDATA[Research]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[marketing research]]></category>
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		<description><![CDATA[LONDON – Eleven research awards have been granted to universities under the auspices of the Google and WPP Marketing Research Awards Program, which was announced by both companies in the fall of 2008. An impressive field comprising of more than 120 entries were received by the deadline for proposals. The program is overseen by Professor <a href="http://www.outridersearch.ca/2009/04/google-and-wpp-marketing-research-awards-program-bestows-11-grants/">Continue <span class="meta-nav">&#8594;</span></a>]]></description>
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		<title>WPP and Omniture form Strategic Partnership</title>
		<link>http://www.outridersearch.ca/2009/02/wpp-and-omniture-form-strategic-partnership/</link>
		<comments>http://www.outridersearch.ca/2009/02/wpp-and-omniture-form-strategic-partnership/#comments</comments>
		<pubDate>Sun, 08 Feb 2009 04:17:27 +0000</pubDate>
		<dc:creator>Jeff Lancaster</dc:creator>
				<category><![CDATA[Outrider News]]></category>
		<category><![CDATA[24/7 real media]]></category>
		<category><![CDATA[decide dna]]></category>
		<category><![CDATA[groupm]]></category>
		<category><![CDATA[omniture]]></category>
		<category><![CDATA[site catalyst]]></category>
		<category><![CDATA[wpp]]></category>
		<category><![CDATA[wpp digital]]></category>

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		<description><![CDATA[Our parent company WPP has entered into an exciting partnership with web analytics specialist Omniture. In the future this will mean opportunities for our clients to leverage Omniture technology (like their flagship analytics tool Site Catalyst) as well as integration with our other key technology tools like Decide DNA. I&#8217;ll be attending the Omniture Summit <a href="http://www.outridersearch.ca/2009/02/wpp-and-omniture-form-strategic-partnership/">Continue <span class="meta-nav">&#8594;</span></a>]]></description>
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